Marketing Strategy Formulation Assignment Essay Example | Topics and Well Written Essays - 750 words

Marketing Strategy Formulation Assignment - Essay Example It is intended to help the disable people to perform their daily activities, similar to any other normal person. These robotic legs have been invented in a manner that permits effective and comfortable bending and moving of limbs to desirable directions. Apparently, targeted to a noble cause, the degree of influence created by social responsibilities of Parker Hannifin increases substantially also affecting its marketing strategies to a certain extent (Tita, 2014). Correspondingly, this essay intends to assess the marketing strategies adopted by Parker Hannifin when launching its robotic legs, with due consideration to its basic price strategies and overall promotional strategies. Pricing strategies is the most crucial factor to boost sales volume of any marketable devices, which is no exclusion in the case of Parker Hannifin. In the words of the head of its Human Motion and Control Unit. Mr. Achilleas Dorotheou, â€Å"There’s a graveyard of great technologies out there. You need to prove to the payers in dollars and cents that the device saves MONEY†, which apparently signifies the importance of pricing strategies for the device. Accordingly, its pricing strategies have been based on the value of the product addressing the target customers’ basic needs. When introduced, Parker Hannifin’s Indego was marketed through the price skimming method, whereby the price of the device was fixed at between $69,000 to $100,000. Hence, the price of the product was fixed at a higher rate but along with insurance facilities to cover damages and other risks to be borne by its users. This further sufficed the conditions of cost plus pricing strategi es by the company (Kotler, 2002). Besides, the company also considered that offering different kinds of discounts and innovative schemes will help to attract a larger volume of consumer towards the product, further helping the company to penetrate its markets by lowering its prices in the near future to

College APA Research Essay - Writing a College APA Research Essay

College APA Research Essay - Writing a College APA Research EssayWriting a college APA research essay is important for any student who wants to graduate from high school and college. Many schools have strict requirements for APA research papers. Students are often required to read dozens of books, as well as articles and write research papers in order to meet these specific requirements.In addition to reading, writing and research, students must practice in writing an essay. In order to do this, they first need to learn the most effective way to express themselves and their thoughts. Many writers believe that the best way to express themselves is to put their thoughts down on paper and then choose which words best describe what they are trying to say. However, this is not always the most effective way.An effective way to express yourself is to gather your thoughts and organize them by topic. Each topic is like its own chapter in a book. Topics can be history, current events, science, music, nature, spirituality, etc.After you have gathered all of your topics, brainstorm your essays. This will allow you to come up with an idea for a research essay and also help you to express yourself better.Once you have all of your topics and your essays ready, begin brainstorming for your research essay. You want to find out what the different professors and lecturers would like to see in your research. The more information you provide, the better and the more likely you are to get a better grade.After you have selected the research essay that you feel would best suit your professor, make sure that it is well-written. Don't just take my word for it, have a friend read it and review your research. If they feel that your research is good enough to earn a good grade, then that's all that matters. Writing a college APA research essay can be time consuming. However, if you set out to do it correctly, it should be a lot of fun. Good luck!

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Chinese literature paper 2 Essay Example | Topics and Well Written Essays - 1250 words

Chinese literature paper 2 - Essay Example eturn, there is an understanding of the accepted identity of the time frame, specifically as it relates to the cultural and social concepts that are a part of China. Questioning how identity is formed and how it relates to other aspects of the culture not only provides a story used through this time, but also shows a deeper meaning of the concepts associated with the lifestyle of this time frame. The Story of the Stone is known as a unique literary work because of the time frame it was written in. The story was written in the mid 18th century at the height of the Qing Dynasty. The story is also known to be based on the biography of the writer and his lifestyle during this time with regard to the memorial of those that are around him. The focus is on the women that Cao knows through his lifetime and the identity that they hold within his life and in society. This is specifically associated with the Qing Dynasty, which was known for changing the social and economic status into the present day. The dynasty was built on establishing a centralized system and reached the golden age of the emperors from the establishment. The social construction that is a part of this leads to contradictions of the past traditions as well as the movement into more contemporary establishments. The foundation of the social standing begins to change with specific aspects that are linked directly to th e movie and the social reform that was continuing to accommodate to society at this time (Rowe, 5 – 30). The Story of the Stone is one that is representative of the transitions of the Qing Dynasty and shows how the identity of the characters in the book reflects the transitions. The women that are in the book reflect both the traditions of the old dynasty as well as the newer and modern reforms that were a part of the social changes of the time. The stories and the autobiographical recounts of the author are able to display the lifestyle at the time, the sense of identity that is

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